by Anthony Chiaravallo | Feb 12, 2025 | Performance Media
Essential Digital Strategies for Gaming Operators The casino industry is evolving rapidly, and digital marketing is playing a bigger role than ever in driving player acquisition and retention. Our CEO, Anthony Chiaravallo, recently joined The Casino Business Podcast...
by Anthony Chiaravallo | Feb 7, 2025 | Performance Media
The casino industry has never been more competitive. With digital advertising costs rising and players having endless options, relying on outdated marketing tactics is a surefire way to fall behind. That’s where performance marketing for casinos comes in—a data-driven...
by Anthony Chiaravallo | Nov 19, 2024 | Performance Media
Ad Week NYC 2024 was a whirlwind of innovation, creativity, and a deep dive into the ever-evolving world of advertising and marketing. From the rise of AI to the redefinition of brand loyalty, the week was packed with thought-provoking discussions that offered a...
by Anthony Chiaravallo | Nov 18, 2024 | Performance Media
In the competitive world of casino hotels, implementing effective paid media strategies is crucial to attract guests and increase gaming revenue. Whether your goal is to fill hotel rooms, drive foot traffic to the casino floor, or promote exclusive events, a...
by Anthony Chiaravallo | Jul 16, 2024 | Performance Media
Client Overview Ata football is a prominent women’s soccer streaming service and app that had a rapidly growing community of players and fans. Despite its popularity, ata football faced significant challenges in acquiring new users due to the competitive nature of the...